“DAMN.” gives Kendrick Lamar the biggest sales week of 2017 and of his own career.
DAMN.‘s first-week performance is also the biggest sales week of Kendrick’s career. Previously, his best effort had been To Pimp a Butterfly, which moved a reported 324,000 units in its first week of release in March 2015. DAMN. also experienced the second-largest streaming week ever for an album, with 227,000 streaming equivalent units factored into its total first-week sales. More Life holds the streaming record with 257,000 streaming units.